A factory that built a town

in:100

Ivrea, cité industrielle d’Olivetti (Ivrea, città industriale del XX secolo)

Place
Ivrea, Italy
Official site
ivreacittaindustriale.it
Themes
Company visit, Architecture
Listed in
in:100
Groups
Yes, guided tours booked at the UNESCO Visitor Centre
Open
Welcome Tour on the first Saturday of the month, 2.30-5 pm
Indicative price
Welcome Tour: €20 per person (€17 reduced)

Source: the venue’s website, checked on 07/11/2026.

Take my team there

In Ivrea, at the foot of the Piedmont Alps, Olivetti built a whole town around its typewriters: glass-walled workshops, a nursery, a canteen, social services, housing for workers and managers, designed by leading Italian architects from the 1930s to the 1960s. UNESCO listed it in 2018.

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A factory that built a town

Camillo Olivetti founded the company in 1908; his son Adriano turned it into a social project. His 1945 book gave rise in 1947 to the Movimento Comunità, which held that industry should return its profits to the territory through social services and culture. A team sees here what a company owes the town that keeps it alive.

The Welcome Tour leaves the Visitor Centre on Via Jervis on the first Saturday of the month at 2.30 pm: 2.5 hours in Italian and English, €20 per person, including a flat in Talponia, the semicircular housing by Gabetti and Isola (1968-1971), and the nursery by Figini and Pollini (1939-1941). The Visitor Centre also books guided group tours.

Photo credits : PROCOPIODIMODENA (Wikimedia Commons, CC BY-SA 4.0) ; Ambra75 (Wikimedia Commons, CC BY-SA 4.0) ; Plumbago Capensis (Wikimedia Commons, CC BY-SA 4.0) ; Davide Mauro (Wikimedia Commons, CC BY-SA 4.0) ; André Corboz (Wikimedia Commons, CC BY-SA 4.0)

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